fbpx

is social media keeping you out of your genius zone?

The world of social media marketing is a sticky wicket. Full disclosure: I don’t actually know what it is, but it sounds confusing. The deal is that most of you reading this will know how to use social media tools. You will probably be really good at writing posts, being an expert on the subject matter and also connecting with your target market (because you know them pretty well). The question you need to ask yourself is whether or not your social media is keeping you out of your genius zone (i.e. the stuff you’re very good at doing). This video explains. Enjoyyyyy!

 Leave me a comment and tell me how you feel about forgoing other parts of your business for social media!

 

B2B Social as a Support Tool

B2B Social as a Support Tool

B2B Social as a Support ToolI think Bill Withers said (sang) it best. We really do all need somebody to leeeeeeeaaaan on. Friends. Family. Neighbors. Business-to-business multi-channel marketing strategies. See, one of the things I’ve learned as a B2B social media-er...

B2B Social as a Support Tool

6 Questions to Ask Your Social Media Resource

6 Questions to Ask Your Social Media ResourceI really, truly, absolutely understand the struggle that B2B marketing agencies face (hi, I am one). When you’re trying to offer a service (oh, let’s say, social media) for your clients, you have limited options. One option...

B2B Social as a Support Tool

What Should We Post on Client Social Media?

what should we post on client social media?If you’re constantly wondering “what should we post?” on client social media, you’re asking the wrong question.  It’s a real story for a lot of my clients. Tell me if this sounds familiar: Your team walks in the door and...

5 Keys to an Outsanding 2024 Social Media Calendar

5 Keys to an Outsanding 2024 Social Media Calendar

5 Keys to an Outstanding 2024 Social Media CalendarAhhhh, fall is here. Lattes get pumpkin spiced, sweaters and boots come out of storage and we see an endless parade of “X days until Christmas” posts in our social media feeds. From a business perspective, this is the...