What’s your favorite hashtag tool? Leave me a comment and lmk!
B2B Social as a Support ToolI think Bill Withers said (sang) it best. We really do all need somebody to leeeeeeeaaaan on. Friends. Family. Neighbors. Business-to-business multi-channel marketing strategies. See, one of the things I’ve learned as a B2B social media-er...
6 Questions to Ask Your Social Media ResourceI really, truly, absolutely understand the struggle that B2B marketing agencies face (hi, I am one). When you’re trying to offer a service (oh, let’s say, social media) for your clients, you have limited options. One option...
what should we post on client social media?If you’re constantly wondering “what should we post?” on client social media, you’re asking the wrong question. It’s a real story for a lot of my clients. Tell me if this sounds familiar: Your team walks in the door and...
5 Keys to an Outstanding 2024 Social Media CalendarAhhhh, fall is here. Lattes get pumpkin spiced, sweaters and boots come out of storage and we see an endless parade of “X days until Christmas” posts in our social media feeds. From a business perspective, this is the...