Blog

The Power of Outsourcing Client Organic Social Media True story: I had the worst nightmare the other night. In my dream, it was 12:30 on New Year’s Day, and I realized I didn’t have a single social media post that was scheduled to go out for any of my clients....

3 Mistakes You Might Be Making on Client Social Media "Any man can make a mistake, but only a fool persists in his error" Ooooof, anyone relate to that super hard right now?If a mistake can be made on social media, odds are I have made it. That’s what you get for a)...

5 B2C Practices to Swipe for B2BDo you ever feel like B2B and B2C marketing are like the Sharks and the Jets? Instagram and LinkedIn circling each other and snapping away? It doesn’t have to be like that! My background is actually in B2C social media marketing, and...

7 Key Social Media Posts for B2B Companies“There’s nothing to post about on our social media.”-B2B business owners who are wrong Storytime! When I was a brand new baby marketer, the business I worked for used an SEO blogging strategy to help our organization rank...

Do This, Not That Client SocialAnyone remember the “eat this, not that” fad? While I certainly WILL NOT be replacing the HWC in my coffee with skim milk, it’s a pretty good way to look at info sharing. In terms of client social media management, this makes it a cinch...

5 Best Practices for Client Social MediaSocial media marketing has changed a lot since I started working in this field about ten years ago. Back in the dark ages, video wasn’t available on most platforms, chat and messenger tools didn’t exist, and analytics were...